Globally, e-commerce transactions reached $6.42 trillion in 2025, up 8.37% from 2024. As of last year, some 2.77 billion people now shop online. That’s roughly one third of the world’s population, as online retail accounts for 21% of all purchases universally. Mobile devices are driving 74% of traffic and 63% of all orders worldwide.
Whether you’re hunting for the best online marketplaces to sell your products or researching where shoppers spend their money to identify trends and opportunities, this guide provides a breakdown of the top online shopping sites for you, including leading e-commerce platforms by region and category, as well as all the information we can think of as to what sellers need to know heading into 2026.
Top 10 Online Shopping Sites Worldwide
To date, e-commerce is dominated by a handful of giants. Amazon is in the lead with staggering traffic numbers and market shares, while fast-growing platforms like Temu and Shein, and regional powerhouses in Asia, actively reshape the competitive field.
Big-time regional players in the Southeast Asia and Latin America are also ranking up the top 10 online shopping sites index, based on 2025 traffic and engagement data. Whether or not they are in a position to take over the e-commerce world remains to be seen. Global behemoths like Amazon have positioned themselves so well over the years that it may be difficult to even imagine any one of the up-and-coming platforms ever coming close.
1. Amazon is the Most Popular Online Shopping Site Globally
Undisputedly, Amazon is the king of e-commerce, pulling in approximately 2.7 billion monthly visits in the period from June to August 2025 alone. Their mobile app alone boasts 651.7 million monthly active users, far beyond the reach of its closest competitor. In just the United States, Amazon commands a massive 38% share of the US e-commerce market and is supported by one of the world’s most-advanced logistics networks.
Complete with a bunch of added-value features, such as Prime membership benefits and personalized recommendations that keep shoppers coming back, Amazon is the breadth-wielder of the online shopping world. Their domain encompasses a vast range of services, from hosting services, i.e. AWS, and extensive integration-capabilities, to streaming services like Prime Video. While rising e-commerce stars like AliBaba are trying to follow in their footsteps, with AliExpress for example, Amazon still reigns supreme going into 2026, with only one real contender: Temu.
2. Temu is the Fastest-Growing E-Commerce Platform
Without a doubt, Temu is Amazon’s only rival in 2026. Clearly, the Chinese e-commerce platform is after Amazon’s long-coveted position. In just three years since Temu exploded onto the scene in 2022, with aggressive pricing and marketing, it has become one of the most popular websites in the world, with 1.6 to 1.8 billion monthly visits, on average. Although this is nowhere near Amazon’s staggering 2.7 billion monthly visits in 2025, Temu has seen a 56.9% year-over-year growth in traffic. They’re closing in on Amazon, and fast. The Temu app hosts some 246.4 million monthly active users, on average, which is less than half the monthly active users on Amazon’s app. They also managed to achieve all this in a few years; it took Amazon 30.
Overall, the stats place Temu as the second most popular shopping app globally, topped only by Amazon. Their strength lies in their flexible customer retention and satisfaction policies, and in that they appeal to budget-conscious consumers seeking deals on everything from electronics to home goods.
3. AliExpress is the Leading Cross-Border Marketplace
Alibaba’s consumer-facing marketplace, AliExpress, draws 791 million monthly visits as of November 2025. The platform connects international buyers with Chinese manufacturers and is the leading platform for cross-border shipping, i.e. shipping Chinese products. Its strength in Asia and Europe makes it a go-to destination for shoppers seeking affordable products directly from suppliers, as opposed to buying from retailers, in light of China’s economies-of-scale and mass-production capabilities, greatly affecting prices.
AliBaba, like Amazon, has expanded into other industries, utilizing the digital infrastructure that they built to support AliExpress, such as AliBaba Cloud, among other services. Nonetheless, it seems AliExpress is targeting an entirely different audience or consumer market, compared to Amazon and Temu, with its own business model, which isn’t without similarities with both.
4. eBay is the Top Auction and Resale Marketplace
Speaking of niche market position, eBay still maintains its position as the premier platform for auctions, collectibles, and resale items. Even as it trails behind Amazon, Temu, AliExpress and possibly even Walmart, it has positioned itself in a way that no other platform has, yet.
The site pulls in approximately 610 million monthly visits and serves 134 million active buyers worldwide. Its unique auction format and buyer protection programs continue to attract both casual sellers and professional resellers, making it the go-to platform for auctions and resale.
5. Walmart is the Best Online Shopping Site for Value
When it comes to value for money, or deals for that matter, there are but a few players out there who can keep up with China’s explosive Temu platform, one of them is Walmart. Once on the brink of oblivion, Walmart’s digital transformation has paid off, despite its legacy-like structure and heavy-footed standing. So much so that it has overtaken eBay in terms of monthly website visits, despite the latter’s 30 years in the market, albeit in a very different subsector of the online shopping domain.
The retailer’s website attracted 619 million monthly visits in November 2025, with 93.9 million app users engaging monthly. Walmart also dominates the online grocery shopping market, with a gigantic share of around 31.6% of the US digital grocery market. Meanwhile, the Walmart+ membership program helps position the company as a direct competitor with Amazon Prime, but with little impact so far, in terms of keeping up with the tech behemoth.
6. Shein is the Top Fast-Fashion Shopping Site
In a league of its own, Shein undoubtedly dominates online fashion, with 215.1 million monthly app users, with up to 336.93 million visits in December 2025. Its strength is the platform’s ability to turn runway trends into affordable items within days. Shein has captured Gen Z shoppers, seemingly for good, locking in a global market segment all for itself. Shein’s engagement metrics are impressive, with visitors browsing an average of 3.76 pages per session and maintaining a bounce rate below 60%.
7. Shopee is the Leading E-Commerce Site in Southeast Asia
Globally, the figures themselves place Shopee much higher up the ranks of the top 10 online shopping sites in the world, if not for their concentrated user base in Southeast Asia. Regionally, Shopee leads Southeast Asian e-commerce with 392.8 million monthly app users, making it the second most popular shopping app worldwide, but with a limited regional reach. The platform thrives on mobile-first design, flash sales, and localized payment options that resonate across Indonesia, Thailand, Vietnam, and the Philippines.
8. Mercado Libre is the Top Online Marketplace in Latin America
In Latin America, Mercado Libre dominates with an advantage that other platforms do not have, i.e. its own integrated payment system, Mercado Pago, and logistics network. This competitive edge makes Mercado Libre the preferred platform for e-commerce regionally, with 125.3 million monthly app users, in markets where traditional banking and shipping infrastructure remain underdeveloped. It operates across Brazil, Argentina, Mexico, and other regional markets.
9. Rakuten is Japan’s Largest E-Commerce Platform
With a market share of nearly 23% of all e-commerce sales in Japan, Rakuten is the sole competitor of Amazon Japan. In terms of website visitors and app users, globally speaking, Rakuten does not rank so high. As of December 2025, Rakuten Mobile has more than 10 million subscribers, whereas the website pulled an average of 156.6 million monthly visits. Notably, Rakuten is part of an ecosystem, spanning banking and travel, among other services. This cross-platform approach drives repeat purchases and customer retention at impressive rates, given Japan’s mature digital economy.
10. Coupang is the Top Online Shopping Site in South Korea
Pretty much like everything else, the Koreans have their own version of Amazon. Coupang, often called the Amazon of South Korea, has built its dominance through Rocket Delivery, which guarantees next-day or same-day shipping. With an average of 236–286 million monthly visits as of December 2025 and up to 17.98 million daily active users at peaks, the platform’s vertical integration, controlling everything from warehouses to last-mile delivery, enables service levels that competitors struggle to match in one of Asia’s most demanding consumer markets.
Top E-Commerce Sites by Region
Shopping habits and platform preferences vary dramatically by location. Even as Amazon dominates the global and Western markets, regional competitors have demonstrated that it is possible to successfully carve out strong positions by catering to local consumer needs, payment preferences, and logistical challenges.
Top Online Shopping Sites in the USA
The US e-commerce market is projected to reach $1.3 trillion in 2025, representing about 16% of total retail sales. With Amazon in the lead, followed by Walmart at 6.4%, other US e-commerce websites, such as Target, eBay, and Etsy round out the top five, each serving distinct consumer segments, from mass-market retail to handmade goods.
| Site | Monthly Visitors | Strengths |
|---|---|---|
| Amazon.com | 390M monthly users | 37.6% market share, Prime ecosystem |
| Walmart.com | 166M monthly users | Value pricing, grocery leadership |
| eBay.com | 106M visitors | Auctions, resale, collectibles |
| Target.com | 222.7M visitors | Curated assortment, same-day delivery |
| Etsy.com | Strong traffic | Handmade, vintage, unique items |
Top Online Shopping Sites in the UK
The UK is the largest e-commerce market in all of Europe, valued at around $265 billion in 2025, with British consumers spending around 8.8% of their annual income on shopping online. This is the highest rate globally. Amazon UK dominates the British market at over 335 million monthly visits, however, homegrown platforms like Argos and Tesco maintain strong positions with more specialized market offerings.
| Site | Monthly Visits (Nov 2025) | Category Focus |
|---|---|---|
| Amazon.co.uk | 335.24M | General marketplace |
| eBay.co.uk | 113.15M | Auctions, resale |
| Argos.co.uk | 61.45M | Home, electronics, toys |
| Temu.com (UK) | 75.38M | Budget shopping |
| John Lewis | 23.1M | Premium retail, home |
Top Online Shopping Sites in Asia
Globally, Asia holds the lion’s share of the worldwide e-commerce market, at nearly 50%, with China alone generating over $3.2 trillion in online sales. India’s market is growing rapidly, with platforms like Flipkart and Meesho reaching hundreds of millions of users. Southeast Asia represents one of the fastest-growing regional e-commerce markets, with 18.6% annual growth in 2025.
| Site | Traffic | Country | Focus |
|---|---|---|---|
| Amazon.in | 211.25M visits | India | General |
| Flipkart | 134.8M visits/190.8M monthly users | India | Electronics, general |
| Meesho | 159M monthly app users | India | Social commerce |
| Shopee | 392.8M monthly app users | Southeast Asia | Mobile-first |
| Myntra | 50.85M visits | India | Fashion |
Top Online Marketplaces by Category
Platforms can compete not just regionally but by focusing on specific products. While fashion shoppers go to Shein and Zara, electronics buyers seem to prefer Amazon and Best Buy. Understanding where consumers shop for their specific needs helps sellers choose the right channels and buyers find the best deals.
Top Fashion E-Commerce Sites
The global fashion e-commerce market was expected to exceed $1 trillion in 2025, with Shein at the top. Fast fashion dominates online purchases in volume, with platforms like Shein leading through aggressive pricing and rapid trend cycles. European players like Zalando recorded €10.6 billion in revenue, making it one of the continent’s top online fashion destinations.
| Site | Traffic/Users | Positioning |
|---|---|---|
| Shein | 215.1M monthly users | Fast fashion leader, Gen Z focus |
| H&M | 89.44M visits | Affordable basics, sustainability push |
| Zara | 88.21M visits | Fast fashion, trend-forward |
| ASOS | 45–60M visits | 850+ brands, UK-based |
Top Electronics Shopping Sites
Overall, consumer electronics e-commerce is projected to hit $806 billion in 2025. As expected, Amazon dominates general electronics, but specialized retailers like Best Buy (with just over 163 million visitors in December 2025) and Newegg maintain strong positions among tech enthusiasts who value detailed specs and expert reviews.
| Site | Monthly Visits | Strength |
|---|---|---|
| Amazon | 2.8B+ | Widest selection, fast delivery, competitive pricing |
| Best Buy | 114M | Expert advice, Geek Squad support, price matching |
| Newegg | 22.9M | PC components, gaming gear, tech community |
| B&H Photo | 18.4M | Photography, video, professional equipment |
| AliExpress | 472M | Budget electronics, direct from manufacturers |
Top Online Grocery Sites
Online grocery sales in the US alone are projected to reach $327.7 billion in 2025, with Walmart in the lead, capturing 31.6% market share and making an estimated $71.3 billion in grocery e-commerce spend. Amazon Fresh follows at 22.6%, while Instacart maintains its position as the leading delivery intermediary or service provider at 21.6%.
| Platform | US Market Share | Projected 2025 Spend |
|---|---|---|
| Walmart Grocery | 31.6% | $71.3 billion |
| Amazon Fresh | 22.6% | $43.8 billion |
| Instacart | 21.6% | $37.4 billion |
| Kroger | 8.6% | $20.2 billion |
| Albertsons | ~4% | $9.09 billion |
Best Online Art Marketplaces
Selling art online goes beyond being a trend; there seemed to be a real gap in the market for decorators seeking original works and prints from independent artists for their gigs, not to mention collectors. To date, Etsy remains the largest marketplace for affordable art, while platforms like Saatchi Art and Artfinder cater to buyers seeking curated fine art from emerging and established creators.
| Platform | Monthly Visits | Commission | Best For |
|---|---|---|---|
| Etsy | 402.5M | 6.5% + $0.20 | Handmade, prints, affordable originals |
| Saatchi Art | 3.9M | 35% | Original fine art, global collectors |
| Artfinder | 455K | 35-42% | Independent artists, curated selection |
| Redbubble | 24.9M | Print-on-demand | Prints, merchandise, passive income |
| Society6 | 911K | Print-on-demand | Home décor, wall art, gifts |
Best Online Marketplaces for Sellers
Every platform either caters to a different audience, carries distinct market offerings, or offers a unique advantage that attends to a local need that other rivals don’t. Some platforms even combine these advantages in ways that help them gain absolute advantages over their competitors within specific market segments or regional markets. That’s why choosing where to sell online really depends on your products, margins, and growth goals. More so, each platform offers different fee structures, audience demographics, and fulfillment options. Here’s all you need to know when evaluating the top marketplaces for you to sell on.
Marketplaces with Lowest Seller Fees
Walmart charges no monthly subscription for sellers and takes a 6–20% referral fee depending on category. TikTok Shop and Etsy’s free tier also offer low barriers to entry, but TikTok Shop enables more monetization opportunities when integrated into a more holistic marketing approach. There’s also the issues of specialization and geography to consider. Notably, lower fees often mean less built-in traffic or fulfillment support, so sellers must weigh cost against convenience.
Best Marketplaces for Beginners, Depending on What You’re Selling
In general, Etsy is a good option for first-time art sellers looking to explore their options, thanks to its low listing fees ($0.20 per item) and supportive community. On the other hand, eBay’s auction format lets newcomers test pricing without committing to inventory, which helps with pricing, especially when it comes to arts and handmade goods or collectables. Also, Amazon’s Individual seller plan ($0.99 per item sold) allows small-scale sellers to access its massive audience without monthly fees.
Best Marketplaces for High-Volume Sellers
Hands down, Amazon’s Professional plan ($39.99/month) with Fulfillment by Amazon (FBA) offers the most comprehensive logistics for scaling sellers. Meanwhile, Walmart’s free marketplace program offers good opportunities, but it appeals more to brands already established elsewhere. For example, TikTok statistics show that the platform appeals to large content creators who use it to funnel traffic to more profitable sites like YouTube. On the other hand, eBay’s store subscriptions (up to $299.95/month for Anchor stores) provide fee discounts that benefit sellers moving significant volume.
Seller Fee Comparison
| Platform | Monthly Fee | Commission | Listing Fee | Best For |
|---|---|---|---|---|
| Amazon | $39.99 (Pro) | 8–15% | Free | Scale/FBA |
| eBay | $4.95-$299.95 | 6–15% + $0.30 | 250 free/mo | Auctions |
| Etsy | Free/$10 | 6.5% | $0.20/listing | Handmade |
| Walmart | Free | 6–20% | Free | Value retail |
| TikTok Shop | Free | Varies | Free | Social |
Top 50 E-commerce Sites by Traffic
The following are the world’s most-visited e-commerce websites based on the most recent traffic data available, representing monthly visits, both from desktop and mobile devices.
| # | Site | Monthly Visits | Category | HQ |
|---|---|---|---|---|
| 1 | Amazon.com | 2.7B | Marketplace | USA |
| 2 | Temu.com | 1.6-1.8B | Marketplace | China |
| 3 | AliExpress.com | 791M | Marketplace | China |
| 4 | Walmart.com | 619M | Retail | USA |
| 5 | eBay.com | 610M | Marketplace | USA |
| 6 | Amazon.de | 521.88M | Marketplace | Germany |
| 7 | Amazon.co.uk | 335.24M | Marketplace | UK |
| 8 | Shein.com | ~300M | Fashion | China |
| 9 | Target.com | 222.7M | Retail | USA |
| 10 | Amazon.in | 211.25M | Marketplace | India |
| 11 | Etsy.com | ~200M | Handmade | USA |
| 12 | Flipkart.com | 134.8M | Marketplace | India |
| 13 | eBay.co.uk | 113.15M | Marketplace | UK |
| 14 | Mercadolibre.com | ~100M | Marketplace | Argentina |
| 15 | H&M.com | 89.44M | Fashion | Sweden |
| 16 | Zara.com | 88.21M | Fashion | Spain |
| 17 | Temu.com (UK) | 75.38M | Marketplace | China |
| 18 | Uniqlo.com | 67.54M | Fashion | Japan |
| 19 | Macy’s.com | 66.82M | Dept Store | USA |
| 20 | Argos.co.uk | 61.45M | Retail | UK |
| 21 | ASOS.com | 45-60M | Fashion | UK |
| 22 | Myntra.com | 50.85M | Fashion | India |
| 23 | Nordstrom.com | 47.73M | Dept Store | USA |
| 24 | JD.com | 49.3M | Marketplace | China |
| 25 | Wayfair.com | ~45M | Home/Furniture | USA |
| 26 | BestBuy.com | ~40M | Electronics | USA |
| 27 | Costco.com | ~38M | Wholesale | USA |
| 28 | Zalando.com | ~35M | Fashion | Germany |
| 29 | Nike.com | ~35M | Sportswear | USA |
| 30 | HomeDepot.com | ~32M | Home Improve | USA |
| 31 | Lowes.com | ~30M | Home Improve | USA |
| 32 | Coupang.com | ~28M | Marketplace | S. Korea |
| 33 | Rakuten.co.jp | ~25M | Marketplace | Japan |
| 34 | JohnLewis.com | 23.1M | Dept Store | UK |
| 35 | Newegg.com | ~20M | Electronics | USA |
| 36 | IKEA.com | ~20M | Furniture | Sweden |
| 37 | Sephora.com | ~18M | Beauty | France |
| 38 | Ozon.ru | ~18M | Marketplace | Russia |
| 39 | Chewy.com | ~15M | Pet Supplies | USA |
| 40 | Adidas.com | ~14M | Sportswear | Germany |
| 41 | Gap.com | ~12M | Fashion | USA |
| 42 | Kohl’s.com | ~12M | Dept Store | USA |
| 43 | Wildberries.ru | ~11M | Marketplace | Russia |
| 44 | B&Q.co.uk | ~10M | Home Improve | UK |
| 45 | Vinted.com | ~10M | Resale | Lithuania |
| 46 | Tesco.com | ~10M | Grocery | UK |
| 47 | IndiaMART.com | ~8M | B2B | India |
| 48 | Alibaba.com | ~8M | B2B | China |
| 49 | Saatchi Art | ~5M | Art | USA |
| 50 | Depop.com | ~5M | Resale | UK |
Conclusion
Key takeaways:
- Amazon maintains its dominant position with 2.7 billion monthly visits and 651.7 million app users, but competitors like Temu are growing fast, as budgets tighten globally.
- Global e-commerce reached $6.42 trillion in 2025, representing 21% of all retail and growing at 6.8% annually, driven by convenience economics, digital infrastructural development and advanced logistics.
- Mobile commerce continues to take over the world, driving 74% of traffic and 63% of orders across platforms worldwide.
- Regional platforms like Shopee (Southeast Asia), Mercado Libre (Latin America), and Flipkart (India) dominate their home markets, and are giving global behemoths like Amazon a run for their money.
- Walmart leads US online grocery with 31.6% market share, ahead of Amazon Fresh at 22.6% and Instacart at 21.6%, underlining the importance of specialization in e-commerce.
- Sellers face varying fee structures, from Walmart’s commission-only model to Amazon’s subscription plus percentage approach, which is why sellers need to make fully-informed decisions as to what they’re selling, where and how.
- The top 5 platforms globally, i.e. Amazon, Temu, AliExpress, eBay, and Walmart, account for nearly 60% of all e-commerce traffic, despite some regional dominance by national and continental players.
Like everything else, be it social media or websites in general, the e-commerce landscape is also continuing to consolidate around major platforms that play in a league of their own. However, changes in consumer behaviour and priorities have created gaps in the global e-commerce market, allowing for new entrants like Temu to break through to the big-leagues.
Meanwhile, regional champions are holding strong in their home markets. For shoppers, this means more choices, faster delivery, and increasingly competitive pricing and services. For sellers, on the other hand, it gets a bit more complex as the landscape shifts, and with it the trends and benchmarks. Success requires deeper understanding of where your target customers shop, while matching your fulfillment capabilities to platform expectations.
Frequently Asked Questions
What are the best online marketplaces?
The best online marketplaces depend on what you’re buying or selling. For general shopping, Amazon and eBay offer the widest variety and selections. For budget items, Temu and AliExpress carry low prices and have competitive delivery policies and services. For handmade goods, Etsy is the most prominent choice. Fast-fashion shoppers favor Shein above all else, as well as ASOS, and Zalando. Overall, the best marketplaces are those that combine product availability, competitive pricing, reliable shipping, and strong buyer protections, and all of that varies depending on, again, what you’re buying or selling.
How can you make money on online marketplaces?
To make money off selling on marketplaces, you need to identify the products that make you the best profits, understand platform fees, and optimize your listings for search. To begin with, you can start with platforms matching your product type: Etsy for handmade stuff and arts, eBay for collectibles and auction-suitable products, and Amazon for scale and volume sales. Research your competition, price your products competitively, and invest in quality photos to put up on these platforms. And let’s not forget about customer service. Also, many sellers diversify across multiple platforms to reduce risk and capture wider market audiences.
What is the future of online marketplaces?
By 2027, e-commerce is projected to reach $8 trillion from just over $6 trillion in 2025. Marketplaces are capturing larger shares globally, especially as mobile-first e-commerce trends show continued growth, alongside AI-powered personalization, faster delivery expectations, and social commerce integrations. Meanwhile, it is expected that sustainability concerns will place some pressure on fast-fashion platforms, while recommerce (resale) platforms like Vinted and Depop gain more traction in the coming years. As for cross-border commerce, like AliExpress, it is expected to expand as logistics and infrastructures improve.
What are the top 10 online shopping sites?
Based on 2025 traffic data and engagement: Amazon, Temu, AliExpress, eBay, Walmart, Shein, Shopee, Mercado Libre, Rakuten, and Coupang. These platforms collectively serve billions of shoppers across general merchandise, fashion, electronics, and regional markets all over the world.
What are the most trusted online shopping sites?
When it comes to consumer trust, Amazon, eBay, and Walmart rank highest for buyer trust due to comprehensive return policies, buyer protection programs, and consistent delivery. Meanwhile, Etsy earns its buyers’ trust for its seller verification and handmade authenticity, while regional leaders like Flipkart (India) and Mercado Libre (Latin America) maintain strong trust through localized payment protection and dispute resolution.
What are the top online shopping sites in the USA?
In the United States, Amazon dominates with a massive 37.6% share of all US e-commerce sales. Walmart follows with its strong hold on the grocery and general merchandise segment, and eBay, Target, and Etsy round out the top five. Meanwhile, Best Buy leads in electronics and Chewy undisputedly dominates pet supplies. As for furniture, Wayfair holds the category while Sephora leads in the beauty market.
What are the cheapest online shopping sites?
Temu and AliExpress offer the lowest prices, as they connect buyers directly with manufacturers based primarily in China. On the fashion front, Shein delivers budget fast-fashion at a level unparalleled by any other provider. Wish too provides low-cost variety items, while for second-hand savings, eBay, Vinted, and Depop offer competitive discounts on pre-owned goods. As for everyday items, Walmart consistently competes on prices.
What is the best online marketplace for sellers?
Clearly, every platform strives to corner a piece of the e-commerce market for itself by way of specialization. So, identifying the best marketplace online for you depends on your products and business model. Amazon houses the largest e-commerce audience but charges significant fees that can chew into your profits. Etsy is good for handmade and vintage item sellers. eBay works for collectibles, second-hand items and auctions. Walmart’s free marketplace appeals to established brands looking to create new and supplementary sales funnels online. Whereas for social commerce, TikTok Shop is the go-to option as it reaches younger buyers from around the world. Notably, many successful sellers diversify across platforms, so the choice is yours, as long as you make an informed decision.
What are niche online marketplaces?
Niche marketplaces are just e-commerce platforms that specialize in specific categories and types of goods and products. Saatchi Art and Artfinder, for example, serve fine art buyers. Reverb focuses primarily on musical instruments. Likewise, StockX handles sneakers and streetwear, while Chrono24 specializes in luxury watches. Another niche marketplace is 1stDibs, which offers high-end furniture and antiques. These platforms attract buyers willing to pay premium prices for specialized expertise and curation.
What are B2B online marketplaces?
B2B marketplaces connect businesses for wholesale transactions, with Alibaba.com being the leading B2B marketplace globally. They basically connect buyers with manufacturers. Amazon Business is another example of B2B online marketplaces that serves corporate purchasing. IndiaMART dominates Indian B2B with 130 million buyers and 7 million suppliers, while Global Sources and ThomasNet serve industrial buyers. These platforms offer bulk pricing, business credit, and procurement tools for businesses, traders and industry-level sourcing.
