This guideline exists to showcase the use of the Proxidize trademark and brand assets
Logo Guidelines
Primary Logo
Our primary logo is the wordmark containing our X brandmark.
Brandmark
We lead with the primary logo wherever possible.
Using the brandmark alone is reserved for contexts where the primary logo or company name are already visible, for example, in social media profile pictures.
Contrast
It’s preferred to use the white variation of the brand on a dark background with no more than 50% brightness. When that can’t be acheived, switch to the black variant.
Logo Clear Space
Our logo works best in its simplest form with a clear space around it.
Bad Practices
Avoid changing colors
Avoid rotating logo
Avoid stretching logo
Avoid noisy backdrop
Brand Colors
Primary Colors
Our preferred color versions
#000000
RGB 0, 0, 0
#FFFFFF
RGB 255, 255, 255
#FFDF10
RGB 255, 223, 16
Secondary Colors
Our alternate color versions
#12191F
RGB 18, 25, 31
#ECECEC
RGB 236, 236, 236
#FEBF03
RGB 254, 191, 3
#6960F5
RGB 105, 96, 245
Typography
Poppins Black.
Impact
Poppins SemiBold.
Heading
Open Sans Regular
Normal Text
Open Sans Light
Subtext
Visual Language
Rounded Corners
Gradient
Glow
Our Signature Lines
Table of Contents
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